
When Ortho Clinical Diagnostics split off from Johnson & Johnson, the new CEO requested a video so he could give the global Ortho team information directly from himself and his leadership team.
Working closely with our media team, GR Creative developed transition screens, information overlays, icons and developed branding to speak to the vision of moving forward, which the new CEO wanted to convey.
ClientOrtho Clinical DiagnosticsYear2014ServicesVideoArt DirectorSandeep JambhekarDesignerSandeep Jambhekar